Web Ads Bring People To Your Landing Page

There are four types of ads that bring people to your landing page.  These are:  Revenue boosting ad inserts, Pay-per-click ads, (often referred to as PPC ads), Banner ads, and Facebook ads. Revenue-Boosting Ad Inserts The most common ads are the revenue-boosting ad...

Newsletters Keep Your Leads Warm

Sending a newsletter to your mailing list helps up sell your customers. A newsletter every month or every week will remind your customers of what you can provide for them.  When they are ready to buy that product or service, your name will immediately come to mind. ...

Search Engine Optimization

Search Engine Optimization (SEO) is the process of getting traffic from the organic searches on Google, Bing, and Yahoo.   Google accounts for 95% of such traffic.  Most SEO attempts are aimed at showing up on the first page of Google search results. Google uses an...

Web Content is Different

FirmBee / Pixabay Web content is king.  Gone are the days when you can slap something on your website and use it to rank well in Google.  With the recent updates Google has made, bad content significantly lowers your website ranking during a search.  Keyword stuffing,...

Make Yourself A Copy Bible

Pexels / Pixabay A Key Message Copy Platform is a document that contains all of the things that have been said about the product or service.  The purpose of the document is for it to serve as the copy Bible by becoming the master messaging document for that product or...